The newspaper Ole consecutively published mocking messages targeting Brazil and Vinicius Junior after the defeat against Norway in the round of 16 of the 2026 World Cup.
On the morning of July 6, Brazil not only suffered disappointment after bowing out in the round of 16 of the 2026 World Cup but also became the subject of ridicule by the Argentine media. Right after Brazil’s 1-2 defeat to Norway, Ole continuously posted provocative articles on social media platforms, especially X.

Ole’s first post used an image of Endrick kneeling on the pitch after the final whistle. Accompanying the photo was a brief caption: “You will have to wait another 4 years”, implying that Brazil continues to miss out on the World Cup championship.
Not stopping there, the leading Argentine sports newspaper continued to share the image of Vinicius Junior bursting into tears after the match. This time, Olé wrote: “Mi, mi, mi, mi, mi, mi. Y bueeeeno….”, using a mocking expression to target the Brazil national team star.

On the pitch, Norway created one of the biggest surprises of the round of 16 by defeating Brazil with a score of 2-1. Erling Haaland shone with a brace, while Neymar only managed to score a consolation goal from the penalty spot in stoppage time.
The defeat caused Brazil to prematurely close their journey at the 2026 World Cup, while extending their world title drought since the 2002 championship. Meanwhile, Norway featured in the World Cup quarterfinals for the first time and will face the winner of the match between England and Mexico.
The long-standing rivalry between Brazilian and Argentine football also makes the “trolling” from the media of the two countries familiar after every major tournament. This time, Ole quickly took advantage of the moment Brazil was eliminated to create a wave of debate on social media with brief but highly satirical messages.

